20 Proven LinkedIn Banner Image Examples


Your LinkedIn banner image is the first thing people see when they visit your profile. Much like a shop window, it should be compelling, clear, and visual.
Here are 3 key banner elements to consider:
- Value proposition – i.e. what you offer, who it’s for, the key benefit, and how it’s different
- Social proof – e.g. eminent clients, media features, subscriber counts, business results
- Call to action – i.e. the next logical step you want profile visitors to take
You can also use your banner to draw attention to:
- A content resource (e.g. a lead magnet for email capture)
- An upcoming event or product
- An email newsletter, or
- A limited time offer
Here are 20 examples of banner images done well: